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MediaMation, which supplies and manufactures 4D/5D motion EFX theatres and seats, is to provide a turnkey 4D theatre for Merlin Entertainments' new Legoland Discovery Centre in Yonkers, New York, US.
Set to open in Spring 2013, the US$12m (£7.7m) Legoland Discovery Centre will be at Westchester's Ridge Hill Mall in the city and the 98-seat Lego® 4D Cinema will feature custom seats and include wind, rain, lightning and snow effects.
MediaMation's turnkey project - on which it will again be working with German design firm Entertainment Resources - will include installation and integration of the lighting and 16-channel sound system as well as 3D digital projection, show control and integration.
The company has already installed 4D theatre technology in all four of the US Legoland Discovery Centres, those in Chicago, Dallas/Ft Worth, Atlanta and Kansas City.
In a further development, Lego Discovery Centres will be launching a brand new 4D film across all locations by the Spring of 2013.
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Supplier: MediaMation Inc
Torrance California
USA
MediaMation, Inc. is an interactive attraction technologies company and a worldwide, leading supplier and manufacturer of 4D/5D motion EFX theaters and seats. For over twenty years the company has designed and implemented creative solutions for theme parks, museums, science centers, aquariums, FEC’s, and interactive rides, shows, exhibits and now cinemas, based on their award-?winning software and hardware products. MediaMation’s core offerings besides the X4D Motion EFX product lines include systems integration, audio/video, lighting, robotics, motion simulation and computer control to innovative engineering involving show action and control.
Web: www.mediamation.com
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